Real Food, High Quality Ingredients
Affordable meals should also include real, high-quality
ingredients that are freshly prepared. That’s why our brands are working to
remove ingredients from artificial sources from our food
menus.
Burger King has been flame grilling since 1954, and
continues to make substantial changes to its menu to embrace
and promote real food, which will increasingly become part
of our core marketing approach for guests. In the US, 90%
of the Burger King permanent food menu is now free of
colors, flavors, and preservatives from artificial
sources, and we are striving to achieve 100% by early
2021.
We are also working to improve the ingredients in the food
we serve to our guests around the world. Burger King has
launched the whopper sandwich without colors, flavors, or preservatives from artificial sources in all Burger King US restaurants and several markets internationally, with plans to expand further globally. The whopper sandwich is always
prepared to order, just for you. Because we care about
freshness, every day we slice our tomatoes in-restaurant.
Every single day in every restaurant.
At Tim Hortons, we’re committed to brewing fresh coffee
every 20 minutes. This year, Tim Hortons Canada removed artificial
colors, flavors and preservatives from the English Muffin and Biscuit as part of the brand’s
journey to remove ingredients from artificial sources from
the entire permanent menu in Canada by the end of
2021.
At Popeyes restaurants around the world, our chicken is
marinated for at least twelve hours in bold and flavorful
Louisiana seasonings, then freshly hand battered, breaded,
and fried with a crispy, shatter crunch texture. Popeyes
iconic chicken sandwich is handcrafted using just four
simple ingredients: crispy buttermilk chicken marinated in
bold Louisiana seasonings, premium mayonnaise, barrel cured
pickles and a buttered and toasted brioche bun. The Popeyes
brand is working towards removing all colors, flavors, and
preservatives from artificial sources, from core chicken
menu items in the U.S. by end of 2021, with rollout already
initiated across 70 restaurants in the US.